Did Colgate Sensitive Pro Relief Enamel Repair Get Discontinued? Since launching, Colgate has been through the ringer with their Sensitive Pro Relief toothpaste.Colgate Sensitive (ad) Created in the first place to relieve sensitive teeth, it leverages Pro-Argin engineering to aid in the process of enamel mineralisation, as well as deposit a protective covering over sensitivity. Yet reports indicate it was discontinued in or around 2014, making consumers wonder not only if it is still available but also how well it works.
Product Background
Colgate Pro Relief Enamel Repair: Marketed claims to deliver both instant and long term relief, along with clinical substantiation as a sensitivity solution. The recipe was designed to plug opened dentine tubules, a main source of sensitivity pain. Although the product had promising features, competitors challenged many of its claims, and even advertising review boards cautioned that certain marketing assertions about how well it worked compared to other top-of-the-line brands like Sensodyne be modified or stopped.
Consumer Impact
Relocation of this toothpaste has made many individuals search for alternatives that could deliver similar advantages. The absence of availability is a disappointment for many consumers, especially those who were using it to manage tooth sensitivity. This is great evidence of the need for transparency in product claims and that companies must keep their customers informed about whether a product honestly is truly available whenever they say it will be.
Current Alternatives
While Colgate offers a variety of other oral care products, those looking for sensitive toothpaste alternatives may have some luck with additional options from brands like Sensodyne or other speciality sensitivity toothpastes. The alternatives to toothpaste usually have commonalities as they also include technologies designed to provide the same relief and protection against enamel erosion.
In short, Colgate Sensitive Pro Relief Enamel Repair was a popular choice for those with sensitive teeth and its discontinuation has since led customers elsewhere to other products that can treat their dental care needs.